If you go in to get a broken leg set, how much is it going to cost you? Have you ever wondered why you can’t know that before you go to the hospital or to the doctor’s office? And would it shock you to know that even they don’t know what it’s going to cost? In this Insight to Action, Dean Clancy and I discuss the Personal Option’s belief that we deserve to know health care costs up front, and what’s keep that from happening.